Shopify · AI recommendations & upsell

RecoBoost

Maximize your Shopify store's Average Order Value (AOV) through highly precise, AI-powered product recommendations and upsells.

Covering everything from product pages and carts to thank-you pages and emails. Zero code editing required, no usage-based fees, and featuring 11 optimization logics ready to launch.

apps.shopify.com/recoboost

Powerful Upsell & Cross-Sell Features to Optimize Your Entire Store Experience

Show recommendations on product pages, cart, and thank-you pages.

Storefront

Show recommendations on product pages, cart, and thank-you pages

Place AI-powered product recommendation blocks across the Shopify buying journey—without editing theme code.

  • Product page
  • Cart
  • Thank-you + email
Related products on the product page.

Product page

Surface related products on the product page

Show related and AI-similar items next to the product shoppers are viewing to keep them browsing.

  • Related products
  • AI similar items
  • Recently viewed
Cart cross-sell recommendations before checkout.

Cart upsell

Suggest one more item in cart

Cart upsell and cross-sell use what is already in the cart—when purchase intent is highest.

  • Cart cross-sell
  • Related products
  • One-tap add to cart
Complete the Look outfit-style pairings.

Complete the Look

Bundle items shoppers want to use together

Complete the Look pairs co-purchase data with AI similarity for outfit and set-style merchandising.

  • Complete the Look
  • Frequently bought together
  • Set-style merchandising
Pick from eleven recommendation strategies including AI auto-optimize.

Recommendation logic

Choose from eleven recommendation strategies

Trending, browsing history, frequently bought together, AI similar items, and more.

  • AI auto-optimize
  • Rankings
  • AI similar items
Add a RecoBoost block in the theme editor without code edits.

No code setup

Add a block in the theme editor—that is it

Place recommendation widgets on product pages and cart without touching theme code.

  • Theme block
  • No code edits
  • Live in minutes
Analytics dashboard with views and clicks by placement and logic.

Analytics

Improve while watching views and clicks

See how each placement and logic performs, then iterate on what is working.

  • By placement
  • By logic
  • Actionable insights

Also built in

Bundle discounts and a cart free-shipping bar

These features are not shown in the screenshots above, but they ship in the same app when you need to lift AOV further.

Bundle discount · Core+

Buy together & save—auto-applied at checkout

Show a bundle CTA on the product page. When both items are in cart, Shopify Functions applies the discount—no coupon code.

  • Core plan and above
  • Shopify Functions automatic discount
  • One-tap add both items to cart

Free-shipping bar

Show how close shoppers are to free delivery

Cart upsell mode can display a free-shipping progress bar. Set the threshold in admin—Minimal, Standard, or Playful styles.

  • Threshold set in admin (not synced from shipping profiles)
  • Works alongside cart cross-sell
  • Nudge before checkout

Powering the upsell layer

Automate Personalized Offers Tailored to Customer Behavior

Deploy bundle discounts, free shipping bars, and AI automated recommendations across your entire sales funnel. Guide customers to higher-value conversions seamlessly, driven by data-backed AI without the hassle of manual configuration.

  • Home
  • Product
  • Cart
  • Checkout
  • Thank-you
  • Email
  • Shopify Flow

Plus collection, search, blog, article, and page placements. Eleven touchpoints, one engine.

Why merchants choose RecoBoost to grow revenue and AOV

Live in two steps

Install from the Shopify App Store, drop the RecoBoost block in the theme editor, done. Defaults already make sense.

Stays out of your theme

Ships as a Theme App Extension. No theme.liquid edits, no off-brand widgets, removable in one click.

AI picks the winning strategy

Thompson Sampling routes shoppers to the recommendation logic that converts best—no manual A/B tests required.

11 strategies × 11 touchpoints

From the storefront home through checkout, the thank-you page, and email—one engine, eleven touchpoints.

Predictable Pricing, Zero Commissions

No hidden fees. Scale your sales without worrying about extra costs per click or order.

Built to extend

Shopify Flow triggers, dynamic email recommendations, and MCP for AI tools like Cursor, Claude, and Codex.

Omnichannel Capabilities

Beyond Widgets: Mail, Flows, and AI Chat

RecoBoost's AI isn't limited to your storefront. It seamlessly integrates with emails, automated workflows, and your favorite AI development tools, letting you manage and power smart recommendations from anywhere.

Email recommendations

One <img> tag, dynamic recommendations

Drop a single image tag into Klaviyo, Mailchimp, Omnisend, Shopify Email, or any ESP template. Each open renders fresh recommendations server-side—no SDK, no provider lock-in.

  • Personalized strategies via the recipient email merge tag
  • Configurable rows × columns and logic per template
  • Available on Starter or higher

Shopify Flow triggers

Turn conversions into automations

Three first-party Flow triggers fire when shoppers click, add to cart, or convert via a RecoBoost recommendation. Tag customers, notify Slack, kick off rewards.

  • Click / add-to-cart / converted triggers, all attributed
  • Each event carries the source product, logic, and config
  • Combine with any Flow action—no extra app required

MCP Integration

Control RecoBoost directly from your AI Chat

With Model Context Protocol (MCP) support, you can now check status or update recommendations inside Cursor, Claude, and more. Manage widgets and review performance via text without switching tabs, streamlining your daily operations.

  • Interact via Cursor, Claude, and Codex
  • Place widgets, update headings, sizes, layout & logic
  • Available on all plans with quick setup

More in FAQ →

11 AI and Data-Driven Logics to Capture Every Sales Opportunity

From browsing history and similar products to "frequently bought together" and AI automated optimization—flexibly combine the perfect recommendation algorithms tailored to your store's context and user intent.

Built for the Shopify stack

Lives where you already work

RecoBoost installs as a standard Shopify app, surfaces in the storefront via Theme App Extension, and configures from a Polaris-styled admin you already know.

  • Theme App Extension

    Drop blocks into theme sections. No theme.liquid edits.

  • Polaris admin

    Settings, performance, and merchandising in one familiar UI.

  • Latest Shopify Admin GraphQL

    Built against the current stable API version.

  • Verified webhooks

    Authenticated subscriptions, including app uninstall cleanup.

  • VercelVercel
  • Next.jsNext.js
  • TypeScriptTypeScript
  • Tailwind CSSTailwind CSS
  • SupabaseSupabase
  • SanitySanity
  • OpenAIOpenAI
  • ResendResend
  • SentrySentry
  • ShopifyShopify
  • KlaviyoKKlaviyo
  • MailchimpMailchimp
  • OmnisendOOmnisend

Under the hood

Modern infrastructure, transparent to merchants

You should not have to care about the stack—but if you do, here is what is doing the work.

  • Supabase + pgvector

    Catalog, sessions, and vector storage for AI similarity.

  • Upstash Redis

    Hot recommendations cached close to your storefront.

  • OpenAI Embeddings

    Title and description vectors for similar-item search.

  • Thompson Sampling

    Bayesian routing that balances exploration and exploitation.

  • Vercel + Next.js

    Serverless rendering for the admin and recommendation API.

  • Sentry

    Always-on error and performance monitoring across the stack.

Simple pricing

Four monthly tiers. No usage fees, ever.

Four tiers—from Free through Pro. All strategies and Shopify Flow ship on every plan; email recommendations start on Starter, bundle discounts on Core. The main dial is catalog size.

No usage-based fees

Free

Try setup on a small catalog.

$0/month
  • Up to 250 products
  • Unlimited widget placements
  • Up to 11 unique logic types at once (covers every strategy)
  • Shopify Flow triggers
  • Free—no Shopify app subscription charge

Starter

For shops scaling past the first SKU set.

$9.90/month
  • Up to 2,000 products
  • Unlimited widget placements
  • Up to 11 unique logic types at once (covers every strategy)
  • Email recommendations
  • Shopify Flow triggers
  • 30-day free trial
Most popular

Core

For growing catalogs.

$29/month
  • Up to 10,000 products
  • Unlimited widget placements
  • Up to 11 unique logic types at once (covers every strategy)
  • Email recommendations
  • Bundle discounts (Shopify Functions)
  • Shopify Flow triggers
  • 30-day free trial

Pro

For high-volume catalogs.

$49/month
  • Unlimited products
  • Unlimited widget placements
  • Up to 11 unique logic types at once (covers every strategy)
  • Email recommendations
  • Bundle discounts (Shopify Functions)
  • Shopify Flow triggers
  • 30-day free trial

Paid tiers include a 30-day free trial. Free stays at $0—no Shopify app subscription.

Pay annually for the price of 10 months (save ~17%).

Billing handled by Shopify. Cancel anytime—you keep access until the end of your trial or billing period. Merchants on grandfathered legacy tiers keep their existing caps and billing.

See plan details on the App Store →

What's new

Recent updates

Highlights from the latest RecoBoost releases.

  1. Improvement

    Email recommendations now require Starter or higher

    Email recommendation images are no longer included on Free. Storefront recommendations still work on Free. Embed recommendations in email on Starter or higher.

  2. Improvement

    Updated product limits (Free focused on trying the app)

    Recommendation pool caps are now Free 250 / Starter 2,000 / Core 10,000 / Pro unlimited. Free is for setup and validation; ongoing catalogs fit Starter and above. Shops already on RecoBoost keep the previous Free cap (up to 5,000 products). Monthly prices, all logics on every plan, and no usage fees are unchanged.

  3. Improvement

    Recommendation settings — add and edit widgets in the app

    From the recommendation settings list you can now add, edit (logic, heading, product count, and more), and remove widgets. We also added Bulk place by page to place page-fit logics across multiple templates at once. You can handle basic placement and settings quickly without opening the theme editor.

  4. Improvement

    MCP — batch-update theme widget visual settings

    From AI tools you can now batch-update theme widget visuals—not only the heading, but font size, products to show, layout, image ratio, and more. You can also ask to add or remove widgets across configurable pages via MCP (checkout / thank-you still use the checkout editor). See “What can I do via MCP?” in the FAQ for details.

  5. New

    MCP — manage RecoBoost from Cursor, Claude, or Codex

    You can now manage RecoBoost from AI tools like Cursor, Claude Code, Claude Desktop, or Codex via chat. On MCP settings, press the connect button for your tool (one-click for Cursor). Check setup status, dashboard, and recommendation configs, or update settings and widget headings / logic. See the MCP items in FAQ for details. Available on all plans.

No code required. Try Free or start a 30-day trial.

No usage-based pricing. Free covers up to 250 products; Starter and above fit live catalogs. Add a theme block and go live.