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Practical tips for Shopify merchants — upsell, cross-sell, recommendations, and the latest platform updates.

Posts from July 2026

  • Illustration of an online store product grid where several items are visually highlighted as recommendations based on the shopper’s recent browsing history

    How browse‑history recommendations work (and where they break)

    Browse-history recommendations are an easy first step into personalization, but if you do not understand how they work and where they fail, they turn into a “just showing something” block. This article breaks down the logic, limits, and Shopify implementation tips from an operator’s view.